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Elvi "Vi" Casia

sharing your vision through storytelling

About

I'm a recent graduate of the University of Texas at Austin with a B.A. Linguistics and a B.S. Public Health. Research is the backbone of my writing. I have tailored my writing to a broad variety of audiences: from children, to young adults, to high-level academics, and even to health insurance companies. Additionally, I have recently began to write my own poetry.

Skills

Cross-functional Communication 

Strategic Research and Analysis

Field Data Collection 

Project Management

Resource Management 

Product Design 

Sales Operations and Management 

Journey Mapping

Infographics

Visual Storytelling 

Curriculum Development

Protocol Development

Creation of Sales Enablement Material 
Marketing Campaigns 
Website Design

Web App Development

User Experience 

Surveys

Small Business Social Media Marketing

Public Speaking 

Customer Relationship Management 

Community Outreach

Affiliate Marketing

Branding

My Work

Work
Work

Botany Buffet LLC - Copywriting & Marketing

As the owner of a small business, I wear a lot of hats, two of them being the head copywriter and marketing director of my company. I also write instructional materials and create infographics for plant care so that customers are informed about how to manage the plants that they purchase. 

Audience: targeted marketing groups

Plant Care Instructions

Registered Behavioral Therapist - Qualitative Writing

Due to HIPAA regulations, I am unable to provide real samples of my writing experience as a Registered Behavior Therapist. Rather, this is a mock-up of the session notes that I would write on a daily basis in regulation with what insurance companies required for in-field data collection reporting. 

Audience: health insurance companies

Subjective, Objective, Assessment and Plan (SOAP) Note

The Registered Behavioral Therapist (RBT) met with Client X and his daycare providers at a previously agreed upon time in the client's daycare. Client X overall appeared to feel happy, as shown by him smiling and initiating play with the RBT during the course of the session. The RBT used the following reinforcers to generate motivation for Client X throughout the session: books, action figures, sensory toys. There was a safety concern of Client X engaging in self injurious behavior when when his mother dropped him off at the daycare, which was addressed with his Board Certified Behavior Analyst (BCBA). Client X engaged in the challenging behavior of aggression (1 instance) and tantrums (approximately 10 minutes in duration) during the session. Programs targeted included accepting "no" (70% independent on opportunities offered), requesting items from peers (100% independent on opportunities offered), and taking turns with peers (60% independent on opportunities offered). Client X required up to the moderately intrusive prompt of partial verbal reminders during the course of the session. The RBT is planning on visiting Client X at daycare on 08/14/202x to continue working on goals from his behavioral intervention plan. 

Undergraduate Honors Thesis - Research Synthesis

As a student of the Health Science Scholars Program at the University of Texas at Austin, I was required to complete a Capstone Experience related to my research synthesis. I chose to dive into the subject of Maker education and its impact on low-income female students. I also had the pleasure of summarizing my findings and presenting them at the Longhorn Research Poster Session.

Audience: academic peer reviewers

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Maker Education and STEM Field Resilience for K-5 Low-Income Girls

Abstract

The Maker Movement has grown in its scope in terms of number and diversity over the past decade. Making relies on experiential learning and self-driven inquiries, and it typically involves the integration of digital technologies such as 3D printers to produce physical artifacts. Educators of Science, Technology, Engineering, and Math (STEM) have begun to incorporate Making into curricula for students to make concepts more tangible and relatable. Studies have previously shown that Making can also have long-term effects on young students, such asincreased interest in the STEM field and higher levels of self-efficacy and resiliency in the students. In the context of the gender gap in STEM that has prevailed for centuries, Making at a young age could be a way to bring more women into STEM careers. However, there are many considerations that need to be made when deciding whether Making should be incorporated into formal education or informal education. A literature review was conducted to propose recommendations for the best course of action for implementing Maker education and determine criteria that can be used to standardize Maker education programs. While incorporating Maker education into formal educational settings could increase accessibility and interest in STEM, many schools lack the funding, resources, and human capital to properly implement Making into the standard curriculum. The existing literature suggests that Maker education programs can be most effective when implemented into informal educational programs, provided that they are made accessible to and specifically accommodate low-income students.

 

Keywords: Maker Movement, STEM education, formal education, informal education, after-school, extracurricular, self-efficacy, female youth, low-income students

Read the full thesis here

MakerGirl - Pedagogy and Curriculum Development

My time at MakerGirl served as a Capstone Experience for my Undergraduate Honors Thesis and became a passion project of mine following my graduation. MakerGirl is a non-profit initiative that gets young girls involved in STEM by delivering these curated concepts through structured CAD and 3D printing workshops. I had the pleasure of writing curriculum for the program, as well as creating onboarding materials and ongoing educational resources for the staff and volunteers.

Audiences: K-5 students, parents, members of an organization

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MakerGirl: Bringing Voices To Life

This is a sample deck of a virtual workshop that I researched, wrote, designed, and presented with Zoom. The slide deck was meant to be accompanied by a written curriculum in the presentation notes for staff and volunteers to deliver. Polls were included for the dual purpose of creating discussion points with the students and for data collection as market research. The 3D instruction was accompanied by a real-time interactive demonstration.

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MakerGirl Parent Session Materials

These supplemental materials were sent out to students' parents in an informational email preparing them with the expectations and resources for their child to be successful at a MakerGirl session. In these marketing materials, I maintain consistent branding throughout.

Facilitation Guide: EOS x MakerGirl Design Challenge

Main Goal: Learn about women in STEM, create 3D print and complete the MAKER Bingo

board.

Overview: This design challenge encourages students to try new techniques in 3D printing

design using TinkerCAD. They will work through their “MAKER” Bingo board, learning various

STEM terms, reading about famous women in STEM, and tackling design tasks to accumulate

points. At the end of the 3 days, the students who reach the point threshold (specific number

TBD) will receive their own 3D printed object printed by EOS. They will keep track of their

designs and progress by submitting screenshots throughout the time period.

Objectives:

Students will be able to…

● Explain what STEM means

● Describe how the 3D printing process works

● Learn new TinkerCAD techniques

● Learn real world applications of 3D printing

● Learn 5 new famous women in STEM

Read the full curriculum here

The Chatty Gal - Health Blog Writing

Here are excerpts highlighting the nature of my blog posts with The Chatty Gal, a reproductive health blog run by students of the University of Texas at Austin. You can read the blog posts in their entireties by clicking on the titles.

Audience: young adults

What’s really going on?

The reason for the drastic rise in C-sections is actually perpetuated by healthcare providers. Patients trust their maternity care providers even though they may not have received a thorough explanation of risks and possible alternatives. According to the national Listening to Mothers survey, women may go through with recommended treatments even if they have little awareness of the extent to which their care and health outcomes are affected by practice variation, side effects, and other nonmedical factors. Thus, it is the providers making the recommendations that contribute most to this growing C-section epidemic. 

Health insurance companies put a lot of pressure on healthcare providers to work as “efficiently” as possible. Unfortunately, this leads to the practice of quantity over quality. The more patients the providers see and the more services they provide, the more money they make. C-sections are a much faster procedure to perform than vaginal deliveries, which makes C-sections especially convenient if the provider is paid the same amount for either procedure. There is even greater incentive for performing C-sections when hospitals are financially reimbursed more for cesarean birth rather than vaginal birth. Essentially, providers and hospitals are increasing their rates of C-sections for the sake of making profit. 

Healthcare providers may also show a preference for C-sections for the sake of their personal lifestyles. Now more than ever, providers seek and even expect a greater work-life balance than what was possible before. This usually makes them less willing to attend births at night and on weekends and holidays. Planned C-sections, especially on weekdays, are a convenient way for them to maintain that balance sometimes at the expense of their patients. While C-sections offer many benefits to a patient, an unnecessary operation could be harmful. 

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